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A common way to monetize freemium mobile games is through in-app advertising, where ad placements are sold to generate profit from the entire player base. Freemium games reach wider audiences,…

9th of September 2021, something magical happened in the Chinese iOS market, as NetEase launched a title. A new game based on Harry Potter IP called Harry Potter: Magic Awakened…

51% of the games in the US top 100 grossing have implemented Battle Pass, and the feature continues to gain popularity (according to GameRefinery). In this article, I would like…

2025 has already been an exceptional year for mobile games. Game developers have pulled out all the stops this year to thrill their user base. So when we selected the…

2022 was the year of learning and supporting our existing customers here at GameRefinery. Throughout the year, one topic always came up in customer conversations. Liveops, LiveOps and LiveOps. By…

2022 is going to be an interesting year with a lot of eye-catching trends already happening. For example, NFT is a good example of how fast the mobile game market…

2021 is finally here, but before we start focusing on our new year’s goals, let’s have a look at what happened in the mobile game markets in December 2020. The…

“Roguelike” was definitely a buzzword among game developers last year in China, and the shockwaves made by the boom can still be felt today – for example, still in May…

In my early career, I worked for some time making Art for slot games for the One Armed Bandit machines. Clients required flashy graphics with gold and glitters everywhere, and…

We’ve showcased how you can utilize Appointment Mechanics and Communal Mechanics to boost retention and player loyalty in our earlier blog posts. In this post, we’re going to discuss how to monetize your high…